Ron Barale, Jr.

Ron brings more than 25 years of experience leading product development, services, and technical support organizations in the CRM, ecommerce, travel, business intelligence, and enterprise search industries.

Most recently, Ron has led technical and services organizations for Smarter Travel (a TripAdvisor company), Cartera Commerce, a premier provider of loyalty shopping solutions, and Marketo, a software-as-a-service company providing marketing automation and revenue cycle management solutions. Before Marketo, Ron held vice president of engineering spots at BlueRoads Corp., a software-as-a-service company specializing in automating the indirect sales channel, and Epiphany, Inc., acquired by Infor, a leading provider of customer relationship management and analytics solutions.

Ron has also held senior technical leadership positions at Red Brick Systems, one of the pioneers of Big Data, acquired by IBM, and Compuware.