Joe Sticca is the Chief Operations Officer for True Interaction. He is responsible for major technology and digital innovation initiatives to scale True Interaction’s business services and products. True Interaction’s services and products span across digital enterprise platforms such as Mobile, Video, Social, E-Commerce, etc.
Prior to joining True Interaction, Joe served as the Chief Innovation Officer for GEMS Education. He was responsible for strategy and management of technology and media innovation initiatives to steer GEMS’ US culture and content from traditional platforms to strategies leveraging digital technologies (Web, Mobile, Video, Social, CMS, CRM, etc.). In addition, as the Chief Product Officer with Worldnow, Joe was responsible in managing and developing product strategy, development and operations. He developed and market launched products that powered leading local media’s web, video and mobile publishing platforms reaching 80% of US households.
Throughout his career, Joe has been involved in product design, development and process re-engineering in a variety of industries, primarily focused in media and publishing.